El Sadar Signage
Services
- Wayfinding
Expanding the brand experience in the space
Related to the branding and typography project commissioned by Osasuna, we were also asked to expand the brand experience to the new stadium with a signage project. Our intervention begins at the stadium access entrances, with the implementation of the corporate font and continues through all the critical navigation corners.
Numbers and pictograms that expand the typographic family
To adjust the design as much as possible, we redrew the numbers we had designed for the corporate typeface and prepared a set with more condensed proportions. We also designed a set of pictograms to coordinate perfectly with the features of the characters.
